Eat the rich.
Buying jewelry online is scary. What if it doesn't fit? What if it's low-quality crap?? We hear you, and here's what we can promise:
Waterproof +
Tarnish-free
Our Jewelry will never rust, tarnish, or turn your skin green. Why? Because it's made of solid stainless steel, not chemical-plated brass like the other guys.
Hypoallergenic
Stainless Steel
Personal Fears uses the same ultra-pure grade steel as surgical tools. This allows for a metal that agrees with almost every skin-type.
Designed in NYC
Worn Worldwide
Inspired by the constant movement of the city, all of our pieces are meticulously designed at our flagship location in NYC's Lower East Side.
Virtually Indestructible
Go crazy and know your jewelry will be shining on the other side of whatever beating you can inflict on it.
Guaranteed for Life
We take pride in our work, and want you to also! That's why every stainless steel pieces comes with a lifetime warranty against breakage + defects.